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Brand owner

How to use digital tools to enhance brand influence?

The defender digital platform colludes with social media, content marketing platforms, short videos, live broadcasts and other methods to expand online exposure, implement precise targeted advertising, use big data analysis to understand consumer behavior and habits, and achieve personalized recommendations and interactive marketing.  

How to deal with brand aging and maintain brand innovation vitality?

With the help of digital, intelligent and other new technical means for brand rejuvenation. Use the points system, exchange activity system, product traceability to let customers know more about the product, participate in brand activities, enhance brand effect and customer stickiness.          

How to control costs and improve profitability amid fierce competition?

To solve the problem from the root: to combat the gray market, tracing labels can comprehensively combat the transfer of the gray market and avoid the emergence of anti-counterfeiting products.

How to ensure supply chain stability and product quality?

Establish long-term strategic cooperation with reliable suppliers, use QS defender digital platform to strengthen the monitoring of raw material procurement, production process, logistics distribution and other links to ensure compliance with domestic and international quality standards.

How to effectively manage consumer relationships and provide quality services?

Establish a complete Digital platform system, respond to consumer complaints and suggestions in a timely manner, provide personalized after-sales service, launch a membership system and points system to increase consumer stickiness, and conduct regular customer satisfaction surveys to continuously optimize service quality.

How to solve the problem of brand anti-counterfeiting and counterfeit goods?

Brand owners can use advanced technologies such as RFID, one-object-one-code, security labels, etc. to establish a complete anti-counterfeiting traceability system to ensure that goods can be traced from production to sales. At the same time, they can cooperate with legal measures to combat counterfeit and shoddy goods to maintain brand image and consumers. rights and interests.

How to solve the problem of brand anti-counterfeiting and counterfeit goods?

Brand owners can use advanced technologies such as RFID, one-object-one-code, security labels, etc. to establish a complete anti-counterfeiting traceability system to ensure that goods can be traced from production to sales. At the same time, they can cooperate with legal measures to combat counterfeit and shoddy goods to maintain brand image and consumers. rights and interests.