Product Industry News

The OECD and EUIPO's Mapping Global Trade in Fakes 2025 puts global counterfeit trade at USD 467 billion in 2021, 2.3% of world imports, with the EU absorbing USD 117 billion. This summary distills the measured figures, the small-parcel and localization trends behind them, the ICC BASCAP projection brands also quote, and the label decisions that follow.

GS1 Digital Link URI Syntax reached 1.7.0 in August 2026 and the conformant resolver spec hit 1.2.0 in January. This update explains the standard's URI anatomy, how serialized one-item-one-code programs fit it, the Sunrise 2027 retail timeline, and where it deliberately does not apply — healthcare's GS1 DataMatrix.

EU FMD reaches its seven-year milestone in 2026 while DSCSA full enforcement begins May 28. What brand owners must know about serialization and tamper evidence.

Building consumer trust is the core proposition for crossing the life-and-death line from 0 to 1 and achieving large-scale growth from 1 to 10. However, for many growth-oriented brands with limited resources that are deeply anxious about the erosion of counterfeit goods and the chaos of distribution channels, cutting-edge anti-counterfeiting technologies such as RFID, which often require the renovation of production lines and the investment of high costs, often seem out of reach.

Qs Defender has officially launched its "Trust Anchor" customized anti-counterfeiting RFID solution. This solution cutting-edge ultra-high frequency (UHF) RFID chip technology with in-depth brand operation scenarios. It not only achieves full-chain, non-replicable physical-level anti-counterfeiting for products from production to consumers, but also transforms each chip into a data touchpoint connecting online and offline, helping independent station brands build an unbreakable trust barrier.

The visual expression of the product itself has become a key factor influencing purchase decisions and user loyalty. Qs Defender has officially launched its "Brand Dynamic Attachment" series of customized bottle label solutions, focusing on addressing core pain points such as packaging homogeneity, weak user interaction, and blurred brand memory for independent website brands. This series takes "patented high-tolerance materials, dynamic visual design, and interactive functional integration"

Brand differentiation has become the key to winning the market. Qs Defender dedicated to brand upgrading, has recently launched a brand-new high-end custom packaging box solution. Centered on eco-friendly materials, modular structures, and deeply customized designs, it offers independent store sellers a full-chain experience upgrade from packaging safety to brand narrative.

In the increasingly rampant market of counterfeit products, the authenticity and safety of products have become the core factors for consumers when making choices. This article aims to elaborate on the key role of ordinary anti-counterfeiting labels on bottle caps, the core technical principles, diverse application scenarios, and the core value it brings to brands and consumers. As one of the most direct and cost-effective proactive protection strategies for brands.

The leading provider of anti-counterfeiting solutions has officially launched the Qs Defender laser anti-counterfeiting label today. This product integrates advanced multi-dimensional dynamic laser optical technology, exclusive encrypted information layers and digital verification functions. It not only provides an uncopyable visual anti-counterfeiting guarantee, but also realizes the full traceability of products from production to end consumers through "one item, one code".

Product packaging is your first silent communication with consumers. A well-designed box not only provides protection but also shapes the brand image, conveys value and drives purchasing decisions. This press release aims to provide a clear guide for foreign trade merchants and buyers, classifying and analyzing product boxes based on materials craftsmanship, to help you make the most sensible and commercially valuable packaging choices according to the market positioning of different products.

To address the increasingly severe global challenge of counterfeit and substandard products, Qs Defender has officially launched a new generation of multi-functional anti-counterfeiting label solutions. This solution combines digital marketing capabilities with eco-friendly materials, aiming to assist export-oriented enterprises in effectively safeguarding their brand reputation, enhancing consumer trust, and providing a secure environment for product exports.

Traditional 2D/3D holographic labels, with their dazzling visual effects and high replication barriers, continue to play a crucial role in the leading visual anti-counterfeiting field, providing brands with intuitive trust certificates. Meanwhile, digital solutions such as QR codes and coating technologies are upgrading from a single "verification" function to a comprehensive "marketing entry point" featuring dynamic traceability, point-based rewards, and community attraction.

n the digital management trend, RFID technology has become the bridge connecting physical goods with the digital world. This article will deeply analyze the core classification of RFID chips and, using Uniqlo as an example, reveal how it addresses industry challenges and redefines the operation model.

In a competitive market, Custom Bottle Labels have emerged as a critical tool for brands seeking to differentiate themselves. Report by Global Packaging Insights reveals that 68% of consumers prioritize visually appealing labels when making purchase decisions, while 72% associate premium designs with higher product quality.