From Hologram to Blockchain: How Anti Counterfeit Labels Ensure Product Authenticity
Counterfeit products cost brands billions annually, harming consumers and eroding trust. Outdated methods like holograms fail to stop sophisticated counterfeiting. This article explores how blockchain revolutionizes anti-counterfeiting through unmatched transparency, traceability, and tamper-proof tracking—creating a new defense line by boosting consumer confidence, safeguarding brand reputation, and streamlining supply chains.
Jul 22,2025